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CM 1987-07-07 Minutes of July 7, 1987 The City Council of the City of Coppell met in special called session on Tuesday, July 7, 1987 at 7:30 p.m. in the Coppell Town Center. The following members were present: Lou Duggan, Mayor Dan Stanton, Mayor Pro Tem Dean Wilkerson, Councilman Walter PettiJohn, Councilman Tom Morton, Councilman Bill Smothermon, Councilman Jim Cowman, Councilman Mark Wolfe, Councilman Also present were City Manager Alan D. Ratliff, City Secretary Dorothy Timmone, and City Attorney Larry Jackson. The meeting was called to order and everyone asked to stand while Councilman Morton gave the invocation. Mayor Duggan then led everyone present in the Pledge of Allegiance. Item 1: Presentation and briefing by the North Texas Commission representative on Economic Development strategy and planning. Mr. Harden Wiedemann, representing the North Texas Commission, made this presentation to the Council. He stated that the definition of Economic Development is "to create Jobs so that people have more disposable income". Mr. Wiedemann also stated that the procedures for a competitive economic development program include: 1) set up the right kind of organizational structure and have the right kind of people involved (neighborhood groups, associations, etc.). Use persistence and imagination in setting up the organizational structure (Houston-bad; Beaumont-good; San Antonio-innovative); 2) find a "hook" to use that is unique but describes the community. He feels that a good one for Coppell is "Hometown Charm, but Access to the World"; 3) use first-class writing, research and data capabilities; 4) pay attention to entrepreneur start-ups and education; 5) have a sustainable budget year after year, including incentives for prospective businesses; 6) have a partnership between the city hall, the business community, and the local chamber; and 7) do something-even if it's wrong. Other points that Mr. Wiedemann stressed or questions answered included 1) the use of an outside firm to develop an economic strategy-if the City does not have the capabilities locally, then hire an outside firm; 2) the use of an economic director for the City is a critical part of institutionalizing the system, but it is not necessary to have one until the City has done a part of its planning; 3) it is important to tie the City to a university- either local or outside the region or state; 4) the North Texas Commission would be willing to donate a substantial amount of time to work with and guide the City's Economic Development Board; 5) it should take about two weeks to put together, in outline form, an economic development plan; 6) persons that should be involved in the development of this plan include, in addition to the Board members, the Council liaison, and the presidents of the two local banks (Paul Adams and Lee Richardson); 7) the percentage of Jobs created in small business (usually characterized as under one hundred employees) is 70-80%; 8) should have accessible technology - the "old gang of four" is still important, but because knowledge is the new capital, they are becoming irrelevant; and 9) it is not known just how much the City would need to contribute to a "center for learning" in order to obtain accessible technology. Following discussion, no action was required on this item. 07/07/87 Item lA: Discussion and consideration of establishing a short term plan of action related to Economic Development. Councilman Cowman informed the Council that both he and Councilman Morton will be meeting Wednesday of the following week with the Economic Development Board with the intent of having information available at the Joint City/School Board Meeting which is scheduled for July 22, 1987. No action was taken on this item. Item 2: Consider approval of a contract with North Texas Commission for the design, development, amd implementation of a regional marketing/communications campaign and authorizing the Mayor to sign Following discussion on this item, Councilman Smothermon moved that the above stated contract be approved and that the Mayor be authorized to sign; Councilman Morton seconded and motion carried unanimously with Mayor Pro Tem Stanton, Councilmen Wilkerson, Pettijohn, Morton, Smothermon, Cowman, and Wolfe voting in favor of the motion. Item 3: Discussion, consideration and adoption of a resolution to have a voluntary donation of $2.00 added to the City's water bills and to provide for the establishment of a special fund from which all donations to the City will be administered and authorizing the Mayor to sign. City Manager Alan Ratliff and Finance Director Frank Traudo made the presentation on this item. Mr. Ratliff stated that if residents desired to designate one of the three specific areas for their donation (Paramedic, Parks, Library), then that should be noted on the water bill; otherwise, the money donated will be split equally between the three areas. Following discussion on this item, Councilman Wilkerson moved that Resolution No. 070787.1 be approved and that a special fund be established that will allow the accumulation of each of the three balances; Mayor Pro Tem Stanton seconded and motion carried unanimously with Mayor Pro Tem Stanton, Councilmen Wilkerson, Pettijohn, Morton, Smothermon, Cowman, and Wolfe voting in favor of the motion. The meeting was then adjourned. ATTEST: D'offothy Tim~ns~-C~ty Secretary MNITS07/07/87 MNITSI