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BM 1988-06-15 EcDevGuests: MEETING MINUTES ECONOMIC AND BUSINESS DEVELOPMENT BOARD CITY OF COPPELL The Economic and Development Board of the City of Coppell met on Wednesday, June 15, 1988, at 7:30 pm in the Council Chambers of the Coppell Town Center. The following boardmembers were present: David Greer Don Hodges Regina Johnson Lee Richardson Angelo Vaccaro Tom Morton - Coppell City Council Liaison Paul Dishman - Coppell Economic Development Advisor The purpose of the meeting is to consider the following items: Item No. 1: Meeting Called to Order. Item No. 2: Approval of Minutes. Item No. 3: Presentation of Survey Information by Paul Dishman. Item No. 1: Meeting Called to Order. Meeting called to order by Chairman Richardson at 7:30 pm. Item No. 2: Approval of Meeting Minutes. The minutes of the June 1st meeting prepared by Boardmember Johnson in the absence of Don Hodges were approved unanimously. Item No. 3: Presentation of Survey Information by Paul Dishman. Chairman Richardson prepared the presentation by recapping of our request of Paul Dishman to bring to the group at this meeting detailed information regarding the following items: 1. Image study 2. Labor pool availability 3. Understanding the other surrounding cities economic development plans. 4. Impact study on the postal facility. Memorandum of Meeting Economic and Business Development Board City of Coppell Page Two Richardson added that the U.S. Postal Service probably has prepared an Impact Study prior to the construction of the facility and asked if Tom Morton could assist in obtaining that study. Mr. Dishman then proceeded with his presentation entitled "Coppell Promotion Path" based upon the fact that Coppell had been successful with residential growth. The study of this growth will help to better understand why that has occurred in order to pursue a successful promotional path. Please see the attached information on the proposed study. The group then prepared what would be important elements to the study's questionaire. Open discussion continued about the associated cost of doing the three studies needed by the board. A motion was made by Don Hodges to recommend to the council that $3,330.00 paid U.N.T. to perform the studies one thru three. It was seconded and approved. It was recommended by Tom Morton that cities to be studied should be Mesquite, Garland and others would be Farmers Branch, Carrollton, and Grapevine. Mr. Dishman proposed that after the results of the studies are compiled we should then pursue the preparation of an advertising campaign. The questionaire will be available at Lee Richardson's office on Monday, June 20th for the boardmembers review. Chairman Richardson pointed out that the local utility companies may be a source of help financially and production wise on the advertisement campaign. The questionaire will be sent along with a self addressed stamped envelope. A cover letter also should be sent on city stationary signed by the Chairman of Economic Development Board. Mr. Dishman listed the following cities Lewisville, Irving, Flower Mound, Grapevine, Plano, Garland, Mesquite, Carrollton, and Farmers Branch to be the target cities to seek information for the economic development strategy. Memorandum of Meeting Economic and Business Development Board City of Coppell Page Three Amendment to the previous motion was made and seconded to strike the dollar amount of $3,330 and change to $3,580. The amendment carried unanimously. The survey will be sent the week of July 4th and a press release will be given to the local paper by Paul Dishman on the survey request. A motion was made and seconded for adjournment. END OF MEETING. Respectf 'ly Sub i✓ .f l Don . - odges Recording Sec ary Economic and Development Board City of Coppell cc: Attendees IMAGE PERCEPTION 1. Why did you move to Coppell? 2. What was your first impression of Coppell? 3. Did you see an advertisement about Coppell? 4. What do you tell your friends about Coppell? ATTITUDES TOWARD AMENITIES 1. Schools 2. Retail 3. Golf 4. Founders Day 5. Landscape 6. Location of Job 7. Quality of Homes 8. Distance to Area Lakes 9. Proximity to DFW Airport 10. Health Care Facilities 11. Parks ATTITUDES TOWARD BUYING 1. Shopping Goods 2. Health Care 3. CPA /Attorney 4. Restaurants 5. Men's Apparel 6. Women's Apparel 7. Gifts 8. Sporting Goods 9. Hardware 10. Travel 11. Pet Supplies 12. Financial Institutions DEMOGRAPHICS ELEMENTS OF QUESTIONAIRE FOR PERCEPTIONS AND ATTITUDES OF COPPELL BY RECENT MOVE -INS June 15, 1988 1. Number of persons in household 2. Ages 3. Income Range 4. Occupation 5. Where occupation located: Coppell, Downtown, Las Colinas, North Dallas Corridor, D.F.W., Mid Cities, Other ELEMENTS FOR QUESTIONAIRE FOR PERCEPTIONS AND ATTITUDES OF COPPELL BY RECENT MOVE -INS Page. Two ADDITIONAL QUESTIONS 1. What retail would like to use in Coppell? - Health Studio -Movie Theater -Hotel /Motel 2. Number of meals out per week. 3. Do you shop Coppell first? Understanding of: Pei cep! ions and Attitudes of Coppell by recent move-ins Development Strategies in use by Coinpetiting Municipalities Analysis of Available Labor Pool Coppell 1romotiona1 Path Establish Proiliotional Message and Positioning Statements to... Increase Residential and Retail Development Gathering Accurate Information on Coppell's Image as a City and a Place to Live Solution: An attitudinal study should be conducted soliciting the attitudes and awareness of recent move -ins to the city of Coppell. This study will be provide key responsive information concerning appeal, attractiveness and provide direction for future promotional messages and strategies. A mail survey will be administered by the University of North Texas which will provide 230+ respondents for analysis. Topics of interest include: where did the respondent first hear about Coppell, what were their first impressions, what are Coppell's major strengths, why did they move to Coppell, and certain demographic information. Specific objectives of the study should be established immediately with the UNT staff directing the questionnaire design and instrument administration. A statistical analysis and cross - tabulated computer print -out will be provided as well as a Summary of Findings report which can be presented in late July to the EDAB. Additional resources that are required include City stationary and an introductory letter from the mayor's office. Complete cost of image study is $ 1,645.00. Indentification and Analysis of Available Labor Pool Solution: Obtain information on available labor and training, programs in the surrounding cities and area. The information should provide sources of information, training and education and an analysis of where various types of labor resources are located and how to communicate with them. This information can be gathered using secondary information sources as well as some primary research application. A report can be provided to the EDAB in late August that will allow a compilation of such information be provided to prospective businesses. The report will include such topics of interest to employers as labor location and distance, education levels, mobility and certain key EEOC factors. Complete cost of labor compilation and analysis is $ 935.00. Acquire Information about the Development Strategies of Other Municipalities Solution: To establish an information base that provides an insight into what promotional tactics other area municipalities are performing successfully. The following municipalites have been deemed significant in terms of their development efforts: Lewisville, Irving, Grapevine, Flower Mound, Carrollton, Farmer's Branch and Plano. The University of North Texas will conduct interviews and conferences with key individuals involved in economic development within these cities and will provide a summary and comparative report to the EDAB. The report can be provided on a time schedule based upon the availability of the individuals required to gather the information. Cost for the strategic understanding study is $ 750.00. Summary of Costs Study to Gather Accurate Information on Coppell's Image as a City and a Place to Live Study to Indentify and Analyze Available Labor Pool 935 Acquition of Infonnation Concerning the Development Strategies of Other Municipalities $ 1,645 750 $ 3,330 MEETING TIME: MEETING PLACE: Economic and Business Development Board Notice of Meeting June 15, 1988 Notice is hereby given that the Economic and Business Development Board of the City of Coppell will meet in a special called session on Wednesday, June 15, 1988 in the City Council Chambers of the Town Center, 255 Parkway Boulevard, Coppell, TX. The purpose of the meeting is to consider the following items: Item 1: Call to Order Item 2: Presentation of survey information by Paul Dishman Item 3: Other Business Adjournment I certify that the above notice of meeting was posted on the bulletin board at the Town Center of the City of Coppell, TX on the 10th day of June, 1988 at 1:30 p.m. . Debbie Cravey ECODEV.AGN 7:30 p.m. (Open to the public) Town Center - City Council Chambers 255 Parkway Boulevard Coppell, TX 75019 CERTIFICATE /» Memorandum of Meeting Economic and Business Development Board City of Coppell June 01, 1988 Page 2 The Board was advised by Chairman Richardson that Angelo Vaccaro mailed out a survey three weeks ago to landowners in an effort to compile data on real property in Coppell to help market our City to interested parties. Sample copy of the letter and survey were given to Board members. Vaccaro stated he just received some surveys back and they looked complete and adequate. Followup letters will be sent if no response is received in due time. Chairman Richardson stated we continue to get referrals from the Metrocrest Chamber of Commerce. Mostly companies looking for existing facilities which are available in surrounding areas but not in Coppell. Item No. 4: Presentation by Paul Dishman on Economic Development Plans Paul Dishman presented his report to the Economic Development Advisory Board of the City of Coppell. After reviewing the report and considerable discussion, the Board requested Dishman to obtain further detail and survey information for presentation to the Board in several weeks. A motion was made to meet in a special called session on Wednesday, June 15, 1988 at 7:30 p.m. to review survey information by Paul Dishman. A motion was made for adjournment and seconded. END OF MEETING Respectfully submitted: Regina L. Johnson for Don Hodges MEETING MINUTES ECONOMIC AND BUSINESS DEVELOPMENT BOARD CITY OF COPPELL The Economic and Business Development Board of the City of Coppell met on Wednesday, June 01, 1988 at 7:30 p.m. in the Council Chambers of the Coppell Town Center. The following Board Members were present: David Greer Regina Johnson Lee Richardson Angelo Vaccaro Absent: Don Hodges Guests: Paul Dishman - Coppell Economic Development Advisor The purpose of the meeting is to consider the following items: Item No. 1: Meeting Called to Order Item No. 2: Approval of Minutes Item No. 3: Chairman's Report Item No. 4: Presentation by Paul Dishman on Economic Development Plans Item No. 1: Meeting Called to Order. Meeting called to order by Chairman Richardson at 7:30 p.m. Item No. 2: Approval of Meeting Minutes Minutes of the last meeting were reviewed and motion was made by David Greer for approval and seconded by Angelo Vaccaro. Item No. 3: Chairman's Report Chairman Richardson reported that the Commercial Landowners Association is really coming together and Mark Huey continues to work with the landowners. Engineering studies expected this Summer. MEETING TIME: MEETING PLACE: Item 1: Call to Order Item 2: Approval of Minutes Item 4: Chairman's Report Adjournment Debbie Cravey Economic and Business Development Board Notice of Meeting June 1, 1988 7 1n/' 7:30 p.m. (Open to the Public) Town Center - City Council Chambers 255 Parkway Boulevard Coppell, TX 75019 Notice is hereby given that the Economic and Business Development Board of the City of Coppell will meet in regular called session on Wednesday, June 1, 1988 in the City Council Chambers of the Town Center, 255 Parkway Boulevard, Coppell, TX. The purpose of the meeting is to consider the following items: Item 3: Presentation by Paul Dishman on Economic Development Plans Chairman CERTIFICATE I certify that the above notice of meeting was posted on the bulletin board at the Town Center of the City of Coppell, TX on the 27th day of May, 1988 at 1:30 p.m. MAYOR A COUl'C DATE: